Tag: generic drugs

Doctor Attitudes Toward Generic Drugs: What Providers Really Think
Doctor Attitudes Toward Generic Drugs: What Providers Really Think
Graham Everly December 16, 2025

Despite making up 90% of prescriptions, generic drugs still face skepticism from many doctors. This article explores why providers hesitate, what data reveals about their attitudes, and how education and real-world evidence are changing prescribing habits.

How Advertising Shapes Public Perception of Generic Drugs
How Advertising Shapes Public Perception of Generic Drugs
Graham Everly December 7, 2025

Advertising for brand-name drugs influences patients to request expensive medications over equally effective generics, driving up costs without improving health outcomes. Here's how marketing shapes perceptions-and what you can do about it.

Orange Book Database: FDA's Approved Drug Products With Therapeutic Equivalence
Orange Book Database: FDA's Approved Drug Products With Therapeutic Equivalence
Graham Everly December 6, 2025

The Orange Book database is the FDA's official list of approved drugs with therapeutic equivalence ratings and patent information. It determines when generic drugs can enter the market, saving billions in healthcare costs.

Placebo Effect and Generics: How Psychology Affects Your Medication Results
Placebo Effect and Generics: How Psychology Affects Your Medication Results
Graham Everly December 1, 2025

Generic drugs are chemically identical to brand-name versions, but psychological factors like expectation and labeling can make them feel less effective. Learn how the placebo effect impacts adherence and what you can do about it.